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Style
Stylish designs inspired by Jamaican culture and designed with a lot of heart and attention to detail.
Quality
High-quality, super comfortable organic cotton (GOTS certified). Printing and embroidery in the EU (Germany & Slovakia).
sustainability
No fast fashion! High-quality organic materials that are produced under fair conditions (Fair Wear Foundation). Climate-neutral shipping and no plastic packaging.
Current bestsellers
![Sebastian, Gründer Irieginal](http://www.irieginal.com/cdn/shop/files/gruender.png?v=1710795388&width=2000)
![Sebastian, Gründer Irieginal](http://www.irieginal.com/cdn/shop/files/gruender.png?v=1710795388&width=2000)
be you. be irie.
Irieginal is made up of the terms “Irie” and “Original”. Irie is a Jamaican word (Patois) and means “free”, “happy” or “to be satisfied with yourself”. The original is in this composition that everyone is unique. In a nutshell, Irieginal stands for "be you. be irie." Be yourself! Be free, happy and content with yourself!